Liz Chandler
📧 lizchandlerdesigns@gmail.com
🔗 LinkedIn
🌐 lizchandler.com
Professional Summary
Content and growth strategist with a Juris Doctor who designs scalable brand, marketing, and business development systems. Proven record of building platforms from scratch, growing them to thousands of users, and driving triple-digit year-over-year revenue increases. Experienced in content strategy, growth marketing, brand management, business development, and content operations. Skilled in showing up in Google search results, making websites easier to use, stakeholder communication, cross-functional collaboration, editorial strategy, and AI-assisted workflows.
Experience
Founder & Content Strategist — PurlsAndPixels, LLC (2014–Present)
- Built an education and e-commerce platform from zero to 5,000+ monthly active users.
- Increased revenue 111 percent year-over-year through search optimization, Pinterest campaigns, and simplified content pathways.
- Authored a 526-page textbook, published multiple titles on Amazon KDP, and created 200+ digital products, guides, and lessons.
- Implemented AI workflows to double publishing speed while maintaining brand clarity.
Contract Administrator IV — Colorado Department of Early Childhood (Remote) (April 2024–August 2024)
- Reviewed contracts and content deliverables for clarity, compliance, and editorial standards.
- Maintained document version control, proofed program materials, and ensured consistency across formats.
- Worked with teams and stakeholders to resolve production issues.
Business and Marketing Manager — Mancos Motorsports, LLC (2017–2024)
- Directed brand management and marketing initiatives, including web design, copywriting, and search optimization.
- Designed and launched the company website, customer pipeline, and digital presence.
- Built partnerships and expanded local market visibility.
- Recommended reallocating budget to grow staff after establishing sustainable systems.
Attorney & Founder — Chandler Legal Services, PLLC (2012–2014)
- Practiced as a licensed attorney, specializing in research, persuasive writing, and client communication.
- Founded and marketed a solo law practice, managing all aspects of branding and development.
- Transitioned from law to focus on marketing, growth strategy, and business management.
Senior Appeals Examiner — Virginia Employment Commission (2010–2012)
- Wrote high-volume legal decisions in plain language with strict editorial standards.
- Edited and evaluated team output for accuracy, grammar, and publication readiness.
- Ensured professional, APA-style communication and operational compliance.
Education
- Juris Doctor (JD) — University of Miami School of Law
- B.A. Political Science and Economics, Cum Laude — University of Denver
Licenses & Certifications
- Bar Admission: Virginia (Inactive/Good Standing)
- Google SEO Fundamentals — UC Davis, February 2024
- Advanced Content & Social Tactics to Optimize SEO — UC Davis, February 2024
- Optimizing a Website for Google Search — UC Davis, February 2024
- Procurement & Sourcing — Rutgers University, February 2024
- Foundations of Project Management — Google, January 2024
Core Skills
- Content Strategy · Growth Marketing · Brand Management · Business Development
- Showing Up in Google Search Results · Making Websites Easier to Use
- Editorial Strategy · Copywriting · AI-Assisted Workflows
- Funnel Design & Optimization · Social Media (Pinterest, YouTube, Instagram, Facebook)
- Google Analytics & Search Console · WordPress · WooCommerce · Shopify · Research